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Acquisition
NFL and Susan G. Komen Use Fortnite to Reach Online Gamers

The NFL and Susan G. Komen capitalize on Fortnite’s popularity to reach online gaming audiences.

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Branding/Marketing

HBO and Diageo ‘Sip Into The White Lotus’ With Social Content, Custom Cocktails and Watch Parties

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How to Optimize Early-Stage LLM Search for B2B SEO

Beyond the Price Tag: What Netflix’s Latest Increase Reveals About Subscription Value

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How Marketers Can Stay Compliant and Effective Amid New Privacy Regulations

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March 11, 2025

Cynopsis Sports Media Awards

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Chief Marketer is an information hub connecting a global portfolio of more than a dozen marketing-focused brands including Event Marketer, AdExchanger, AdMonsters, Cynopsis Gaming, Cynopsis, Multichannel Marketer, PR News, and more—an aggregate audience topping 1.1 million readers. We are a one-stop “power portal” for marketers that brings together ideas and perspectives from the industry at large.

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