CRM
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Agencies
When It Comes to Customer Service, Don’t Play Dead
Last Month Verizon Wireless Lost Me as a Customerand then won me back a few days later. One recent weekend, I lost my phone. What was I to do? I was still
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Agencies
Hyatt Debuts Biggest Loyalty Promo Ever
How do You Promote a Lodging Loyalty Program when businesses are slashing travel and consumers are perfecting the stay-cation? Chief Marketer spoke to
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Agencies
Bank Customers Not Confident In Institutions: Survey
Banks need to invest in hand-holding, according to a new survey: Only 9% of customers in Europe and the U.S. have confidence in financial institutions
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Agencies
Godiva Sweetens the Pot for Fans with New Loyalty Club
Luxury candy maker Godiva Chocolatier is launching its first loyalty program this spring, the Godiva Chocolate Rewards Club, offering fans of the confection free gifts and chocolate monthly for spending in Godiva retail stores, and free standard shipping for online orders.
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Agencies
Behavioral Ad Firm NebuAd Fades to Black
Behavioral ad targeting firm NebuAd has reportedly all but ceased operations, according to court papers filed in federal court in a privacy-invasion lawsuit against the start-up.
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Agencies
Merkle Acquires CognitiveData
Merkle, a database marketing agency, has acquired CognitiveDATA, a direct and database marketing Services Company serving retailers, insurance providers, nonprofits and financial services.
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Agencies
ComScore Names Nguyen VP of Sales for SE Asia
ComScore Inc. has named Joe Nguyen as vice president of sales for Southeast Asia.
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Agencies
SugarCRM Names GM for China Operations
SugarCRM has appointed Yun-Ping Hsu general manager of its China operations.
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Agencies
Rewards Firm’s Fortunes Reflect Diners’ Shifts
Want proof that consumers who eat out are moving
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Agencies
Oracle To Acquire Hardware Maker Sun Microsystems
Oracle Corp. will acquire Sun Microsystems Inc. for $9.50 per share in cash. The deal values Sun at roughly $7.4 billion, or $5.6 billion when Sun