A new study shows that a majority of sales, marketing and business professionals are struggling to find success with their lead generation strategies.
This Komarketing report highlights Ascend2’s “Lead Generation Strategy Research Summary 
Report,” which shows that 66 percent of sales, marketing and business professionals view their lead generation strategy as “somewhat successful,” while 21 percent said that they thought their strategy was “not successful.”
Click here to read the full report, which indicates that 32 percent of respondents said that an inadequate marketing budget was responsible for their poor lead generation strategy.
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