In-flight and online cataloger SkyMall cut its net loss from $24.1 million in 1999 to $16 million in 2000, while increasing its revenue from $78.9 million to $82.1 million during the same period.
Revenue from merchandise rose from $60.7 million to $62.5 million, and the Phoenix-based company realized $19.6 million, up from $18.2 million, in placement fees and other sources.
“Much of our focus in the latter part of the year was on markedly reducing costs in the business and improving our gross margins,” said Robert M. Worsley, SkyMall