Barnesandnoble.com has expanded its participation on America Online by joining its incentive-based AOL Rewards program as the exclusive bookseller. The Barnesandnoble.com online store (keyword: bn) will be linked directly to the Earn Points Now area on AOL Rewards.
Carl Peru and Tina MacNicholl have formed Connecticut-based Everest Marketing, a direct marketing agency providing list and insert brokerage, management, creative services, product development and marketing strategy consulting. Peru has 15 years DM experience with MBI/Danbury Mint and Grolier. MacNicholl is a 15-year veteran of the list brokerage and management business, most recently serving as director of media for Grolier. Everest Marketing is located at 16 Old Mill Road, Georgetown, CT 06829. The phone number is (203) 544-8887.
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