Short Cuts

MRA, a full-service marketing communications agency in Syracuse, NY, has hired Joe He as vice president of direct marketing.

CRM Association (CRMA) has named Chris Selland as president and Sheryl Kingstone as vice president. Selland is founder of Reservoir Partners L.P., a relationship-management firm. Kingstone is program manager of Yankee Group’s CRM Strategies Planning Services. In other news, CRMA has launched a new chapter in Portland.

Direct marketing distribution company Thane International in La Quinta, CA, has undergone a corporate reorganization. Denise DuBarry, co-founder and former chief creative officer has been named president of Thane International Inc. Also, Mark Taylor, formerly president and COO of Thane International is now president of Thane’s Domestic Group of Cos.; and Amir Tukulj, former president and COO of Thane Direct has been named president of Thane’s International Group of Cos.