Search Results for: pop-up
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Crane Blue Book: 2011 IMA Award Winner
Best Use of Branded Web Game(s) | Crane’s products include cards and stationery, are premium-priced and, until recently, were available only in fine paper stores.
Rosetta built the company a Facebook page, but it needed a hook to draw friends and likes -
Agencies
Visa’s Watch Your Way to Brazil Sweepstakes: 2011 IMA Award Winner
2011 IMA Award winner, Best Social Marketing Campaign: Networks | consumer-generated videos were created by FIFA soccer fans to trumpet their favorite national teams in a promotion from Visa designed to drive awareness of its exclusive card sponsorship of the 2010 FIFA World Cup South Africa
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Agencies
As IPOs Go, Zynga’s No Groupon (And That’s A Good Thing)
Both Zynga, the online games company whose offerings include Farmville, Mafia Wars and Zynga Poker, and Groupon, the daily deal site, are dot-coms which deal primarily in virtual goods. They hold no physical inventory and rarely generate transactions …
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Agencies
eBay Interactive Store Fronts Trigger Mobile Donations for Toys for Tots
Tis’ the season for giving and eBay has dreamed up an innovative way for people in New York City and San Francisco to make donations to Toys for Tots.
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Affiliate 2.0
Here is a performance marketing pop quiz. What is the difference between one who does SEO and one who does PPC? The former is likely to not mind the label affiliate, while the latter will say they are anything but. The distinction sounds…
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Agencies
Levi’s Curve ID College Tour Makes Contest of the Perfect Jeans Fit
Levi’s Mirror, Mirror college tour for Curve ID jeans is offering $10,000 donations to rival schools with the most tour participation.
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Data & Analytics
Email Watch: Happy Birthday to Me
I have a friend who hates the idea of birthday wishes on Facebook. All you’re getting, he reasons, is a bunch of meaningless greetings from folks who would have never remembered your birthday if it hadn’t popped up in the corner of their Facebook home …
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Chieftains: Whole Foods, DC Comics, Marie Callender’s
TRUTH, JUSTICE AND TWITTER | Effectively throwing out the superpowered baby with the kryptonite-irradiated bathwater, DC Comics relaunched all of its titles
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page