Search Results for: loyalty
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Social
Brands on Fire: e.l.f. Beauty
Chief Marketer spoke with the digital chief about the benefits of loyalty programs, managing personalization at scale and keeping up with the speed of digital.
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MARKETING-LED CUSTOMER EXPERIENCE–EVERYWHERE, ALL THE TIME
How to create a consistently rewarding experience for customers
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Free Webinar: Planning Your 2023 Promotions Strategy
Join us on Wednesday, Nov. 16, to learn how to overhaul your customer acquisition, retention and loyalty strategy for 2023 and beyond.
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Demand Gen
10 Lessons Learned About Brand Awareness From Wyman’s National Mobile Tour
Takeaways from the company’s national mobile tour.
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How to Foster Engagement Without Cutting Prices
Planning Your 2023 Promotions Strategy During an Uncertain Economic Environment
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Demand Gen
Metaverse Marketing Part 2: iHeartMedia CMO and State Farm VP Dish on Challenges, Advice, Upcoming Projects
Part two of our conversation with iHeartMedia and State Farm execs, where they delve into the challenges each brand has faced while building and marketing a metaverse activation.
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Acquisition
Marketers on Fire: Broadridge Financial Solutions’ Global CMO Dipti Kachru
The former J.P. Morgan Chase CMO discusses her growth strategy, marketing tactics and investments CMOs should be prioritizing, trends financial marketers should be following, and much more.
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Digital
Five Ecommerce Activations to Drive Revenue Within Metaverse Experiences
Five ways ecommerce activations can drive revenue in the metaverse.
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PREPARING FOR THE COOKIEPOCALYPSE
How transparent consumer data practices can support value and personalization in the face of third-party cookie deprecation
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Digital
Marketers on Fire: Patricia Corsi, Global Chief Marketing & Digital Officer, Bayer Consumer Health
An excerpt of our conversation with Corsi ahead of the 2022 Cannes Lions International Festival of Creativity.