Search Results for: loyalty

GoldToeMoretz is using incentives to increase membership of its online loyalty program, including coupons and sampling.

Sears Holdings Corp. has named Louis Ramery as senior vice president of customer relationship marketing for Sears and Kmart.

InterContinental Hotels Group has appointed former Subway executive Tom Seddon as its news chief marketing officer.

Today we meet Anjali Mehrotra, account director in the list brokerage services division at the Cornerstone Group of Companies in Canada.

Several years ago the InterContinental Hotels Group ripped up the strategy for its mailings to loyalty members and started from scratch.

The InterContinental Hotels Group several years ago ripped up its direct mail strategy to loyalty members, and started from scratch.

Loyalty marketer Rewards Network Inc. has named Bruce W. Mainzer as chief marketing officer.

Loyalty Lab, a CRM direct marketing agency, and Harte-Hanks, a direct and targeted marketing company, have teamed up to expand loyalty and relationship marketing options to marketers, especially at retail.

Database marketing agency Merkle has hired Paul Bowman to serve as managing director of customer strategies.

I could almost hear the at Apple in my New York office. The company messed up this summer by cutting the price of the iPhone by $200 after thousands of