Search Results for: feed
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Top Cats
The Meow Mix Co. is heading back to TV, this time in its very own spoof reality show highlighting cats (of course) as the stars. In a take on popular
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Agencies
As Seen on the Web
WELL, THAT NEVER HAPPENED before. I think I’ve mentioned that I’m a tough sell. At home, I like my privacy unbroken by advertising. I feed my garbage
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Live from Ad:Tech San Francisco: Talking Search’s Future
With Yahoo! and Google reporting strong financial results last week, with Ask.com gaining U.S. market share and Microsoft responding by poaching its CEO, search has been much in the news lately. One of the first panels at Ad:Tech San Francisco featured four search marketing leaders and thinkers opining on a host of questions relating to “The Future of Search”.
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Digital
Find It Knows Navigates Local Mobile Search
With all the talk about the magical things users will be able to do with their mobile phones, from watching TV to surfing the Web, developers may have lost sight of the thing most people are likely to want their handsets to do most often: help them find their way to goods and services they need when they’re out of the house.
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Digital
Shopping-Engine Feed Standardization Gets Cooking
Earlier this year SearchLine wrote about an effort among a group of online retailers, e-commerce firms and Internet shopping engines to standardize procedures for submitting data feeds of products to online shopping engines and marketing around SKUs. Here’s an update on the progress of that effort.
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Think to Buy IceRocket, Add Ads to Blogs
Think Partnership, a provider of online and offline marketing and ad services, has signed a letter of intent to acquire IceRocket, the blog search engine founded by billionaire entrepreneur Mark Cuban. The deal is expected to close within two months, on financial terms that were not disclosed.
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Mail Stream: A Report on Incoming Direct Mail
Zabar’s Prepares for Passover and Easter In anticipation of the upcoming religious holidays Passover and Easter, New York City’s famous gourmet retailer Zabar’s sent an email providing a sample of the food it offers to complement these observances. …
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Persuading the Man with Three Brains
Marketing professionals can get so caught up in the latest media, technologies, and metrics that they overlook the basics of persuasion. Regardless of whether you’re trying to persuade someone to invest millions in your company, buy a widget, or go out for a drink after work, for you to succeed, says communications expert Nicholas Boothman, you must make the person think three things
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New Bill Would Improve Nutritional Quality of School Foods
The school foods reform movement sweeping across the country has reached the nation’s capital. A new bipartisan bill was introduced yesterday that calls on the U.S. Agriculture Department to update its nutrition standards for foods sold on school grounds.
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Claria Unveils PersonalWeb
On Monday, Claria (formerly known as the adware company Gator) released the beta version of its PersonalWeb, which will be an Internet tracking application that uses behavioral targeting to deliver relevant ads and content to…