Search Results for: data

Monday May 9, 2022 After the past week delivered new WNBA and NWSL seasons begin with great fanfare, Reagan Carey, with decades of experience at USA Hockey and with the NHL’s Atlanta Thrashers and NBA’s Atlanta hawks, assumed the helm as the new commissioner of the Premier Hockey Federation. The PHF has made some landmark […]

Challenges faced by retail marketers due to supply chain disruption–plus research about consumer preferences.

Insights from chief marketing officers Amy Summy of Labcorp, John Sheldon of SmileDirectClub and Lisa Stockmon of Banfield Pet Hospital.

Friday May 6, 2022 Netflix and Formula 1 locked in a double for popular series, Formula 1: Drive To Survive, renewing the series for a fifth and sixth season on the platform. Season 4 of the breakout hit, drew the show’s biggest audience to date and broke into the weekly Top 10 in 56 countries. […]

  Thursday May 5, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. BITKRAFT Ventures, an investment platform for gaming and interactive media, announced that Dennis Wong and Ryan Wyatt will be joining the firm as venture partners. In their new positions, Dennis and Ryan will support BITKRAFT with dealflow and […]

Consumer privacy regulation and the death of the third-party cookie are impacting virtually every industry and every facet of the digital marketing and advertising ecosystem. While the push for privacy is forcing companies across industries to rethink how they collect and utilize data to orchestrate customer experiences, it’s also opening up new opportunities to differentiate […]

How to Transform Customer Relationships and Drive Growth in the Privacy-First Era

Wednesday May 4, 2022 Round one of the 2022 NBA Playoffs became the most-watched on ESPN since 2014, according to Nielsen, with the eight games that ran on the network averaging 3,346,000 viewers, up 28% from 2021 and 69% from 2020. The slate now ranks as the third-most watched first-round of the NBA Playoffs on […]

Monday May 2, 2022 With NATAS events back on the calendar and running live, this year’s Sports Emmy Awards will honor trailblazing sports journalist Lesley Visser when the industry gather for its annual kudos celebration later this month, paying tribute to the only sportscaster – male or female – to have taken part in the […]

Lessons learned from Stop & Shop’s early-adopter approach.