Search Results for: data
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Acxiom Releases Telemarketing Predictive Dialing Product
Acxiom Corp., Conway, AR, has released InfoBase TeleSource 4.0, a telephone number data product. InfoBase TeleSource 4.0 includes predictive “Call Friendly”
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DIRECT Listline
Wearables Business The list identifies 14,153 subscribers to this magazine, which covers the apparel category of the promotional products industry.Cost:
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TV Guide Creates Database Marketing Post
The TV Guide Magazine Group has created a new position, for director of database marketing, and has tapped David Bernard, previously the managing director
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Advo, Polk Team to Target Ads Online
Advo Inc., Windsor, CT, has formed a partnership with the Polk Co. The arrangement lets companies on the Internet target their ads to Advo’s niche customer
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DIRECT Listline
High-Income Homeowners This compiled file of more than 650,000 homeowners earn more than $75,000 a year, according to the list manager.Cost: $85/MSelections:
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DIRECT Listline
IRS Non-Profits Registrants This list contains data on the nearly 1.2 million tax-exempt organizations in the country. These companies have registered
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Global DataTel Plans to Purchase Latin-Pak
Global DataTel Inc., Delray Beach, FL, has signed a letter of intent to acquire Latin-Pak, a direct marketer to the Latino community, whose direct mail
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Y&R to Acquire KnowledgeBase for $175 Million
Advertising conglomerate Young & Rubicam Inc., New York, agreed to acquire database marketing agency KnowledgeBase Marketing Inc. for $175 million in
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Snyder Combines Its DM Services Companies
Snyder Communications Inc., Bethesda, MD, has integrated its Direct Services Group under the brand name Brann Worldwide, creating one of the world’s largest
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Wal-Mart, Amazon.com Settle Lawsuit
Amazon.com, Seattle, and Wal-Mart Stores Inc., Bentonville, AR, are settling a lawsuit charging that the online bookseller hired computer system managers