Search Results for: coupons

  • Tooning In

    Ten animated television properties worth keeping on brand radar screens.Identifying the hottest cartoons on television isn’t an extremely difficult thing

  • Grand Schemes

    While grandparents shower marketers with opportunity, few are returning the favor.You see them hanging out in all sorts of public places – toy stores,

  • Targeting the Well-Dressed and the Time-Pressed

    E-mail marketing suits Zoots’ search for loyal dry cleaning customers IT WAS TIME TO GO to the next level on the Internet. Zoots, a two-year-old dry cleaners,

  • Start the PRESSES!

    Improved technology makes digital printing a viable way to get personal on a mass scaleWITH ANY NEW TECHNOLOGY, a lag is likely between what one hopes

  • CUSTOMER LOYALTY

    AS ONE OF CAPITALISM’S most recognizable icons gone soft? In a new Radisson Hotels promotion, for every three visits, Rich Uncle Pennybags hands the chain’s

  • Free Samples?

    Product giveaway comes with a price tag: users’ personal information TIRED OF FINDING your mailbox cluttered with those tiny samples of shampoo that you’ll

  • Penny’s Virtual Lane

    JC Penney uses the Web to enhance customers’ brick-and-mortar experience THIRTYSOMETHING Julie Chaffee is a fashion addict. “The truth is, I really just

  • A Blockbuster of a Marketing Mistake

    The Blockbuster chain of video stores may be, in its current incarnation, parallel to a charging bull elephant with a bullet in its brain: It’s dead but

  • Live From New Orleans: AIM Releases White Papers

    Sometimes free shipping and a coupon in return for consumer data doesn’t cut it: Marketers need to ask for little and kick back a lot if people are going

  • Live From New Orleans: Freeshop Takes on New Look

    FreeShop, the Internet coupon specialist, will become Aptimus Inc. and launch a direct marketing service, announced the Seattle-based company’s CEO Tim