Search Results for: augmented reality
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2010 IMA Award Winners
View the current IMA Awards site here. Best In Show: Wisk-It AGENCY: TracyLocke CLIENT: Sun Products Corp. Wisk laundry detergent, which has been helping people clean piles of dirty laundry for years, debuted a Facebook application to help people scrub …
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Agencies
Short and Sweet: Quick Tips for Marketing Success
If you’ve got a few minutes, we’ve got a few great ideas. Actually, more than a few. Make that a lot. Given that everyone is swamped at the end of the
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The Week in Review
Headlines from the industry.
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Scion Revs New Coupe with Web Driving Game
Toyota’s Scion line is looking to build buzz among the young-driver set for its new tC Coupe with a cross-platform campaign that includes a highly engaging augmented reality online driving gam
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Agencies
A Meeting of the Minds Between Retailers and Manufacturers
When it comes to driving the most value from rapidly expanding shopper-centric analytics, manufacturers and retailers would do best by sharing the front seat
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Mobile
Reasons to be Mobile
With over 230 million mobile phone users in the United States, the third screen is well established in our lives. The recent Digital Divas research conducted
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THE 2010 PROMO 100
Looking for an agency? This year’s list of the Top 100 U.S. promotion agencies includes everything from small shops to mega-conglomerates ranked in order
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2010 Promo 100 Winners
Looking for an agency? The 2010 list of the U.S. promotion agencies includes everything from small shops to mega-conglomerates ranked in order of U.S. net revenue. Promo’s Agency of the Year, Alcone Marketing Group, ranked No. 23 with 2009 estimated …
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Agencies
Nissan’s New Leaf Aligns with Healthy Lifestyles
Nissan has more than 40 of its new Leaf vehicles riding along as support vehicles with an 800-mile, eight-day cycling road race. Of course, it is also showing off the cars benefits of being 100% electric
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LG Gets Heroic with “Iron Man 2” Campaigns
With the unofficial start of the summer blockbuster season just days away thanks to the May 7 premiere of “Iron Man 2”