Round Two for GLB

NO SOONER had the blizzard of privacy notices from financial services firms hit mailboxes last summer than the complaints began pouring in.

The notices were too long and complicated. They were filled with legalese. The type was too small. Most were probably thrown in the trash.

The firms got an earful from consumer groups, trade publications and the mainstream press. And they listened.

For example, American Express worked internally to redesign the statements.