Jason Hahn (Chief Marketer)
The America’s Cup turned to Designwerk for some rebranding help. The goal was to turn an old ocean race into an event that would appeal more to a younger market without alienating the original fan base.
Jason Hahn (Chief Marketer)
The America’s Cup turned to Designwerk for some rebranding help. The goal was to turn an old ocean race into an event that would appeal more to a younger market without alienating the original fan base.
Network
