Q&As

Which children’s book sites are the hit of the virtual playground, and which need a time out? A quick look at the sites featuring the works of three beloved children’s characters – all magical in their own way – found interactivity, and a bit of monkey business.

Book marketing, from music videos, to podcasts to bookstore tours.

PC Mall Inc. reported net income of $1.7 million on sales of $295.3 million during fourth-quarter 2006, up from $1.4 million in net income and $261.6 million a year earlier.

The National Trust for Historic Preservation offers a test for recipients to determine whether their home is a “Teardown Target”

Virgin Megastores isn’t that worried about Napster and iTunes.

Kraft Foods will boost marketing spending and rev its new-product pipeline to compete with restaurants. Both initiatives are part of a three-year plan to improve the company’s lackluster growth, which could push the food giant’s consumer marketing spending to $2 billion.

Twenty-three state attorney generals sent a letter last week to Anheuser-Busch encouraging it to use a more effective age verification tool for its new entertainment Web site, Bud.TV.

Carlson Hotels Worldwide is hitting the court with Coca-Cola and NCAA men’s basketball offering fans the chance to win tickets to the 2008 Final Four in San Antonio, TX.

Microsoft is rewarding diehard Xbox fans with free points and arcade games just for playing an online game.

Procter & Gamble has kicked off its first multi-brand campaign tied to the stock car racing season.