Q&As

A Clinton, IA-based Internet service provider has reportedly been awarded an $11.2 billion judgment against a Florida man for allegedly sending millions of unsolicited e-mails advertising mortgage and debt consolidation services.

Two anti-spyware manufacturers have opted to avoid trials and settle with the Federal Trade Commission, which charged not only that their free spyware scans were in fact scams but that their e-mail messages offering their products constituted spam.

Unilever this week breaks radio, in-store and online promotions to launch Knorr-Lipton Sides Made with Whole Grains. The campaign centers on radio promos in 20 markets, where Unilever hosts launch parties for local DJs to sample the side dishes, and …

General Mills is dressing up the iconic Pillsbury Bake-Off with a new designer apron and an online sweepstakes.

Cartoon Network and Kids WB! have signed on as official sponsors of the 2006 Sports Illustrated For Kids Next Snow Search, a season-long quest to find the best kids (ages 9-13) on skis and snowboards. In its third year, the Next Snow Search consists of …

Travelers Advantage is giving consumers a reason to celebrate its 20th anniversary, with a sweepstakes for a chance to win a trip to Italy.

Most catalogers have a formula for designing a catalog that

Image Publishing is looking to collect at least $2 million in revenue this year from its cooperative mailings to small businesses, says company director Sunil Patel.

Transparency can pay dividends for some mailers. In fact, it can even double normal response rates, which are high to begin with.

Energy drink maker Bookoo Beverages, Inc. has launched a sweepstakes campaign linked to this summer’s X Games.