Q&As

MasterCard International is readying a loyalty marketing service for banks.

Dairy Queen is celebrating its latest loyalty club milestone—1 million members—reaching its goal with help from its most recent sweepstakes.

Sun Capital Partners Inc. and Golden Gate Capital, two private equity firms working together under the name Eddie B Holding Corp., have purchased catalog retailer Eddie Bauer for $9.25 per share.

Staples Inc. generated $4.76 billion in sales during third-quarter 2006, up from $4.25 billion in third quarter 2005.

The Adrienne Shelly Foundation, a non-profit dedicated to the memory of writer/director/actress Adrienne Shelly, is being founded by her husband, Andy Ostroy, chairman and CEO of Belardi/Ostroy ALC LLC.

General Mills said today that it is repeating its Spoonful of Stories campaign for the fifth year, putting 5 million kids’ books inside boxes of Cheerios cereal.

WYNDHAM HOTEL GROUP: is rewarding members of its…THE CHICAGO TRIBUNE: has debuted a…COMDATA CORP.: a company that offers…LOYALTY LAB: San Francisco, has hired…

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Harry & David Holdings Inc. reported $27.8 million in direct marketing sales for the first quarter of the 2007 fiscal year that ended Sept. 30.