People ‘Get’ Unsub Buttons Better than You Think: Return Path

Posted on by Chief Marketer Staff

Contrary to what many marketers think, most consumers will use unsubscribe buttons when they want off a list, and when they say:

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In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



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