Search Results for: loyalty
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Agencies
SuperValu’s First Mobile App Built for Loyalty: Q&A
SuperValu SuperValu is offering customers its first true mobile play with the launch of a custom-built mobile application that it hopes will encourage loyalty.
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Agencies
Sprite’s Brand Manager Talks Basketball: Q&A
The “Sprite Showdown Amateur Dunk,” has a new name this year, the “Sprite Uncontainable Game”, and expands its search beyond just basketball players who can slam-dunk.
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Agencies
Bennigan’s Scratch-to-Win Rewards Customers and Encourages Sharing
Bennigan’s, the chain of neighborhood pubs serving up Irish hospitality, is running a scratch-to-win promotion for a chance to win a “Pub in a Box.”
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Agencies
Reward Program Aggregators Offer Challenges, Opportunities for Loyalty Program Operators
Loyalty aggregators offer consumers a chance to mass-manage the programs in which they participate. But are they good for loyalty program operators?
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Bloomingdale’s Has a New Loyalty Program
Bloomingdale’s has introduced a loyalty program, simply called “Loyallist”. The program rewards shoppers with points for every dollar they spend.
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Chief Marketer, Promo Unveil New Web Site, “Top Marketer” Game
We’ve optimized our web site to converge the content strengths of Promo and Chief Marketer, reflecting today’s marketing environment. Check out the new site and register to play “Top Promotional Marketer” and win glory and gift cards!
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January’s Greatest Hits
Snowed under in January? Now’s a good time to catch up on the Top 10 most widely read articles from January 2012.
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Agencies
As Hispanic Population Grows, So Do Challenges for Marketers: 5 Insights
The Latina shopper is a smart, knowledgeable shopper
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Barry Kirk
Barry Kirk is the solution vice president – consumer loyalty for Maritz Loyalty Marketing.
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Agencies
Four Tips for Structuring Employee Incentive Programs
Four tips to help companies structure effective incentive programs.
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