Search Results for: pop-up
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The Shot Heard Round The Lead Gen World
On Friday of last week as the rest of us had thoughts of the weekend on our mind, 5 Star Affiliate Programs and Search Engine Land among others, covered a topic that represents one of the most amazing…
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Gigunda Group, Inc. Big Idea Incubator
Where do award-winning ideas come from? To stimulate concepts, agency Gigunda Group, Inc. sets up in its conference room a 4-foot by 4-foot graphic, dubbed
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Consumers Foresee E-Mail’s Continued Significance
A study conducted by market research company, Ipsos, for online reputation management service, Habeas, found that e-mail is the preferred means of communication, and is likely to remain so for the near future
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Agencies
Amstel Light’s Freewheeling Campaign Takes Manhattan
Depending on what reference you source, there are either more bikes in Holland than people (16 million) or exactly as many (13 million). In any case, the Dutch are definitely a two-wheeled culture. Even the Dutch royal family has taken to pedaling their offspring around by bike regularly.
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Agencies
Jenny, Pick Up
Remember the ’80s? Consumers in Delaware are getting a rude reminder thanks to the number 867-5309 popping up on their caller-ID displays when telemarketers
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Tied in Category Pack up the SUV
Print doesn’t have the cachet that it once did, which is why space salespeople are constantly looking for value-added opportunities
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Agencies
Courvoisier Opens Pop-Up Shop with Clothing Brand
Courvoisier and lifestyle clothing brand Lifted Research Group will debut a number of pop-up shops in five U.S. cities capitalizing on a partnership that began last fall.
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Email
Stupid Experiment Watch: 50 Volunteer to be Spammies
From the complete-waste-of-time file comes news that Internet security firm McAfee has convinced 50 people to spend a month clicking on pop-ups, signing up for promotions and responding to spam e-mail on computers with no filters installed.
Can anyone guess what
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ValueClick Smacked with CAN-SPAM
Picture this: you receive an email, or see a banner ad, that congratulates you for somehow being eligible to receive a free plasma TV or a free Nintendo Wii, if you would just take a few minutes to complete a survey, with no visible indication of any conditions.
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Agencies
What the ValueClick Settlement Means to You
The announcement made by the Federal Trade Commission yesterday that pay-for-performance online marketing services firm ValueClick settled deceptive advertising charges for $2.9 million is not news.
ValueClick announced the settlement—which it reached without admitting wrongdoing—almost exactly a month ago in a filing with the Securities and Exchange Commission.
What is news, however, is why the FTC says the company was charged. The reason involves what is considered by traditional direct marketers to be one of the two most powerful selling words in the English language: “free.”