Search Results for: pop up shop

  • Road Trip

    ONCE UPON A TIME, mobile marketing was as simple as a man wearing a sandwich board with an Eat At Joe’s message. Then on-the-street marketing joined the

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  • Soft Goods Propel Hard Drives

    WOMEN ARE DRIVING the growth of online shopping. Last year, women accounted for 52% of online buyers 18.9 million of the total 36.5 million U.S. shoppers

  • By the Numbers

    New names rise to the top of the rankings, some on the strength of their campaign work, others through steady growth.

  • I.D. CHECK

    There’s a strong family resemblance between AMP and its sister 360 Youth. AMP execs want to change that—and hang out with an older crowd.

  • Updraft

    The wind shifted for Draft last year. The agency aspired to more strategy work, so it formed a Concept Group of non-promo pros to foment ideas, beefed

  • Call it a Win!

    It reads like a familiar script by now: AT&T Wireless dialed up its American Idol sponsorship by letting subscribers vote for show contestants via text-message.

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  • News Briefs

    OLD NAVY: San Francisco, named Deutsch, Los Angeles, to handle its $181 million advertising account. Deutsch is first agency of record for the Gap division,

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  • Pearl Izumi Serves Up Free Lunch

    Cycling and running apparel manufacturer Pearl Izumi will give consumers who buy a pair of 2004 Pearl Izumi running or cycling shoes a free Pearl Izumi

  • Beanie Madness

    I was on my way to London at the Cincinnati Airport on April 16, 1997, when I first witnessed Beanie Madness. With a long flight ahead, I’d decided to

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  • Pressing On

    Spending by promotion marketers dropped for the past two years, but specialty printers began to see the light in 2003 as revenues rose by 5% to $5.9 billion,