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Digital Marketing Spending Increasing Across All Channels: Survey

|  by Chief Marketer Staff

Spending in social, mobile and data analytics is steadily increasing. But don't count out the established digital tools like email, paid search and SEO: Traditional digital channels will continue to dominate retailer marketing budgets, according to a recent survey of 110 retailers conducted by the e-tailing group.

The Week in Review

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The Week in Review

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

SEO Has the Biggest Impact on Lead Generation

Webmarketing123 recently released its "2011 State of Digital Marketing Report", which surveyed more than 500 marketing professionals on the topics of SEO, PPC and social media marketing. Among the findings in the report is that SEO plays the most important role in lead-generation goals for B2B and...

The Week in Review

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

Affiliate 2.0

Here is a performance marketing pop quiz. What is the difference between one who does SEO and one who does PPC? The former is likely to not mind the label affiliate, while the latter will say they are anything but. The distinction sounds...

The Week in Review

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

The Week in Review

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

The Week in Review

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

The Week in Review

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page





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