Search Results for: pop up shop

One month it’s Easter baskets and kid videos, the next it’s backyard barbecue gear and paper plates. is the top-selling product category for some drug

In the post-Vietnam era, America’s military was taking it on the chin in Hollywood. Then, in May 1986, Paramount Studios released Top Gun, starring Tom

Unilever starts washing hair later this month with Suave pop-up salons in New York City, Chicago and Minneapolis. Suave sets up shop to answer the question The Suave “Can You Tell?” Studio salons are open for five days in New York (two days each in …

A handful of airlines are using their loyalty programs to solicit donations for tsunami relief efforts, while retailers collect—and often match—shopper donations. United Airlines will give 500 frequent-flier miles to each Mileage Plus member who donates …

The American Dairy Association and National Dairy Council will play out a Super Bowl promo for its ongoing 3-A-Day campaign. The Super Bowl XXXIX 3-For-All retail promo centers on a self-liquidating offer for a football-shaped cheese board with the logo …

PROMOTION PROS touched every aspect of marketing in 2004, from screen to shelf. Branded entertainment took over prime time as early deals like product

Every now and then, a story will hit the newswires, recapping a small event because of it has some sort of unique nature or oddness. The clip then picks

While online marketers coined the phrase and continuously hone ways to grab eyeballs, the real-world battle for attention at shelf level is brutal and…

Marketing in America is adrift today. Over ninety percent of all new products launched are not on the shelf two years later. Manufacturers are scrambling

WHAT RETAILER has sold the most copies of Ray Charles’ final CD, Genius Loves Company? Starbucks. Surprised? That’s just one of the marketing gems you