Search Results for: influencers

The use of coupons increased in 2009, thanks partly to the surge of digital coupons, according to Coupons.com.

At the Word of Mouth Marketing Association (WOMMA), where I serve on the board, we are keenly aware that a new premium is being put on research that can help marketers to prove the impact and business outcomes associated

In the latest initiative in its campaign to become a one-stop shop for online gamers, 7-Eleven will partner with alternative payment start-up Kwedit to let gamers buy virtual goods within their games

Social media marketers likely feel a lot like e-mail marketers did 10 years ago—unsure of what tactics would prove to be effective, unable to rely on traditional direct marketing metrics, and eager for someone to introduce standards and best practices the industry could begin to rely on.

Among all of the 2009 lists out there, Experian Hitwise released their version of the top 10 most-searched terms of the year and the results were far from surprising.

Women are utilizing social networking sites more often these days for various purposes, including those related to interacting with brands online.

A new user survey finds that people who contribute to online forums– those Web sites where users can post questions and thoughts for response and comment from others

Back to the PRO Awards Page 1. Best Multidiscipline Campaign Awarded to the campaign best utilizing more than one marketing discipline (broadcast, direct marketing, advertising, events, interactive media, public relations, etc.) Judges will be looking …

At a recent conference where word of mouth and social media marketers gathered, four ideas sure to lead 2010 marketing activities dominated the conversation

Revenue Performance Magazine today ranked LeadPile as a Top Ten Performance Marketing Network in the United States in the Advertising and Marketing Category