Search Results for: data

  • CUSTOMER RELATIONSHIP MANAGEMENT: High-Steaks Loyalty

    Palm serves up a well-done retention program A WELL-MANAGED restaurant might treat a good customer to a meal every now and then. But Palm Management Corp.,

  • Farming Out Phones

    Corral West opts to outsource its teleservices rather than upgrade One of Corral West Ranchwear Inc.’s first moves after buying its way into the catalog

  • Starting Line Courting Order

    PUTTING CUSTOMER SERVICE and government in the same sentence, says Michael Rary, is generally regarded as oxymoronic. “Like jumbo shrimp,” laughs the

  • CUSTOMER RELATIONSHIP MANAGEMENT: Consumer Disconnect

    Study reveals VoIP’s failings as a CRM tool Voice Over Internet Protocol (VoIP), widely touted a year ago as the next great leap forward in customer relationship

  • MEDIA UPDATE: Split Tests

    DMers find that both e-mail and paper mail play a role in the media mixSTILL WAITING for e-mail to replace paper mail? Don’t hold your breath.Some DMers

  • Long-Term Commitment

    Wedding registry’s live chat brings the customers back The Wedding List, a gift registry company, borrows marketing tactics from the new and old economies

  • Q&A

    With Jonathan Bulkeley An Internet “veteran” discusses the role of content in the new mediaGiven a choice, most magazine editors would spend their whole

  • People

    HookMedia Inc., Boston, appointed Barry Lowenthal managing principal of its New York office. He launched the digital media management and data analysis

  • Welcome TO THE Evolution

    1to1 charts the growth of old school call centers into high-tech customer interaction centersWith the wide acceptance of Ask Jeeves and scores of other

  • DIRECT FROM MULDOON: Tangled Up in Tech Support

    “I NEED TO RETURN a monitor that’s stopped working,” I told the catalog company’s technical support rep on the other end of the line. “The catalog says