Search Results for: data
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Naviant Acquires Data One Marketing
Naviant, an e-mail service vendor, has acquired Data One Marketing, Inc., a list management-brokerage firm. Terms were not disclosed.
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DMer Romasco to Head Marketing at Cigna
Cigna Corp. has named veteran direct marketer Robert G. Romasco as executive vice president and chief marketing officer. Previously, he served as chief
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FTC Accuses Cell-Phone Shield Marketers
The Federal Trade Commission has charged two companies with inflating the benefits of cell-phone shields in fighting electromagnetic emissions.
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InfoUSA’s Dean Vies for Nebraska Governor Democratic Nomination
Stormy L. Dean, chief financial officer of data services firm infoUSA, is campaigning to be the Democratic nominee in the Nebraska governor
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Consumers Raise Doubts About Personal Data Practices
Nearly four out of five consumers believe they have lost control over how personal information is collected and used by companies, according to a new
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Senate Bill Would Have Consumers Opt In For Telco Information Sharing
Senator Paul Wellstone (D-MN) introduced legislation last Monday that would require the nation’s telecommunications companies to obtain a customer’s written permission before they could share their personal information with third parties for marketing and other purposes.
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Under Fire, Comcast Halts Certain Data Collection Practices
Comcast Corp. has halted the collection and storage of some Web browsing data after coming under intense fire. The cable and Internet service company
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Alliance Data Systems Buys Frequency Marketing
Alliance Data Systems Corp. has acquired Frequency Marketing Inc., a provider of loyalty marketing services and technology, for an undisclosed sum.
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Alliance Data Systems Buys Frequency Marketing
Alliance Data Systems Corp. has acquired Frequency Marketing Inc., a provider of loyalty marketing services and technology, for an undisclosed sum.
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Letters to the Editor
Re: LOOSE CANNON: EYEBALLS WIDE SHUT, MARGINS WIDE OPEN (DIRECT Newsline, Feb. 13) Lifetime Value You’re right on target with this observation! We’re
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