Search Results for: data
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DoubleClick Profitable in Second Quarter
DoubleClick Inc. reported second quarter net income of $4.1 million, a turnaround from the $37.9 million seen in second quarter 2001. The company generated
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Personalization Boosts e-Mail Response: Study
Personalization based on five or six data elements doubles e-mail clickthrough rates, according to a study by Yesmail Inc. In a study of more than 90
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Marketshare Continuity Program Buyers These 16 million buyers have made multiple purchases of a number of products including books, videos, music, gifts
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ACE Hardware Buys MicroStrategy Data Software
Ace Hardware Corp. has purchased MicroStrategy Inc.’s Business Intelligence Platform, a data analysis program, and will integrate it with its 1-terabyte-sized
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InfoUSA Augments Compilation Process
Data compiler infoUSA will augment its consumer and business databases by increasing its database technology and data source investments, according to
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Gardener’s Supply The Gardener’s Supply file is now enhanced with z-24 demographic information and profile scores. The Z-24 database added adult age,
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WOULD-BE THIEVES POSE AS DO-NOT-CALL WORKERS
As if telemarketers didn’t have it tough enough right now. The Federal Trade Commission is warning consumers that scam artists are posing as agents of
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McGraw-Hill Business Leaders Masterfile ALC Data Management is offering an expanded version of the McGraw-Hill Business Leaders Masterfile. It contains
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Insiderstreet.com to Acquire Neosphere
Insiderstreet.com, Inc. plans to acquire the assets of Neosphere Technologies, Inc. for an undisclosed sum. The online computer hardware and software
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Short Cuts
Epsilon, a database marketing services company, has named Dana Hayman to the newly created position of vice president, CRM strategy and planning. She
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