Consumers who purchased home decor items from catalogs multiple times are named on the Decorator's Delight list. A total of 610,312 records are available from the last 12 months.

“Chance favors the prepared mind,” said scientist Louis Pasteur. And while chance does play a part in the success of any marketing venture, you can nudge the odds in your favor with a combination of forethought and foresight, notes George Hague, senior marketing strategist for Shawnee Mission, KS-based catalog agency J. Schmid & Assoc. Here…

Re: Loose Cannon: Goodbye, Southland Viewers, Direct Newsline, Jan. 24, 2005]: ... "there certainly won't be any more Johnny Carsons." No there won't. I took a walk outside last night and noticed another star missing.

The Hirsch Organization has named MetaResponse Group manager of the Hirsch Investors Master File. This file is comprised of subscribers to Almanac Investor Newsletter and buyers of the Stock Traders Almanac, as well as subscribers to stock research and analysis services offered by Hirsch.

Singer Direct has promoted Karen Cha from vice president to senior vice president, brokerage.

Home Buyer Publications has named Millard Group Inc. to manage the paid subscription list of Log Home Living magazine. More than 75,000 subscribers are available.

Marge Simpson lets her hair down in the new Dove commerical If Wilma Flintstone had a squirt of styling gel back in the old days in Bedrock, she may have been able to better manage that stiff, high-flying orange hairdo. That's one of the premises for ...

Loews Cineplex Entertainment Corp. is letting moviegoers in on the red carpet fun through a new sweepstakes tied into the Academy Awards for a chance to win $100,000 and other prizes via a watch and win element. Consumers can enter the Their Fame, Your ...

Your partners are frequently put on hold and return calls are often delayed. The blinking AIM, MSN, or Yahoo IM messages are left unattended. Your affiliate sales/business development staff isn’t taking the initiative to resolve problems and you hav

As companies announced their prior quarter and year end figures, much of the recent industry news focused on 2004 being a record year for online advertising with hopes that the momentum would continue into 2005.