Anheuser-Busch to Shutter Bud Productions (St. Louis Business Journal)
http://stlouis.bizjournals.com/stlouis/stories/2008/12/08/daily34.html
Stadium Sponsorship Grows to New Levels (NY Times)
http://www.nytimes.com/2008/12/11/business/media/11adco.html?scp=1&sq=advertising&st=cse
Rosenfeld Keeps Kraft From Being too Cheesy (USA Today)
http://www.usatoday.com/money/companies/management/profile/2008-12-10-ceo-forum-kraft-irene-rosenfeld_N.htm
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