Nickelodeon has promoted Stuart Rosenstein to senior vice president, resorts and theatricals, Nickelodeon Recreation.
In his new role, Rosenstein, 45, will oversee licensing operations of Nickelodeon’s expanding hotel business. He will work with Marriott International and Miller Global Properties to create 20 new Nickelodeon Resorts by Marriott around the world. He is also tasked with identifying sites for development, overseeing the creation of, and marketing worldwide for, the Nickelodeon Resorts by Marriott brand.
Rosenstein, a 17 year veteran of the firm, will also continue to lead Nickelodeon’s live theatrical business, overseeing show development, production, marketing, franchise support, sponsorship integration, affiliate promotion, merchandise development and finances for all live theatrical productions, both domestically and internationally. In addition, he will continue to run Nickelodeon’s live events, Costume Character Program and theatrical licensing business.
Rosenstein will continue to report to Howard Smith, senior vice president, Nickelodeon Recreation.
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