News Briefs

Posted on by Chief Marketer Staff

SEATTLE’S BEST COFFEE: is introducing Just Pure Flavor in vanilla crème, cinnamon swirl and hazelnut, and is offering free samples nationwide.

WHEATIES: has unveiled Wheaties Fuel, to “meet the needs of champion athletes,” the company said. The cereal was developed with help from Peyton Manning, triathlete Hunter Kemper, Kevin Garnett, gold medal-winning decathlete Bryan Clay, Albert Pujols and sports nutritionist Dr. John Ivy. A supporting sweeps offers the chance to win two tickets to the 2010 NBA All-Star Game in Dallas, TX, as well as other prizes.

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