ADPACK USA: has partnered with the New York City Opera to develope a creative tissue pack marketing campaign to promote its fall 2007 season. The company will include 10,000 branded tissue packages in gala event gift bags and sell them at the opera house gift shop.
TOYOTA: will sponsor 17-year-old Wil Hahn in motocross competition as part of the Toyota TMX Athlete Program. Hahn was selected from among the Toyota 20, the top 20 amateur motocross competitors its chooses, and will receive a Toyota Tacoma, a personal trainer and media training in anticipation of his participation in events and other activities.
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