Neverblue Goes Global

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Neverblue, a premier lead generation network, today announced its international expansion into Western Europe with a special focus on Germany, France and the United Kingdom.

As a leading affiliate network, Neverblue successfully matches advertising clients with qualified consumer leads and is now driving in excess of 1 M leads per month to advertisers with global consumers. “Internet marketing and specifically lead generation are growing global opportunities. The international markets will outpace domestic growth” said Hakan Lindskog, Neverblue’s CEO. “All of our top advertisers and top publishers are expanding internationally, so Neverblue’s strategy is sound.” Neverblue has seen impressive international results to support the investment, with more than 40% of all conversions now occurring internationally and with the UK recently becoming one of Neverblue’s top performing markets.

“Neverblue is uniquely positioned to help advertisers grow internationally and to bring the most profitable opportunities in the marketplace to successful affiliates”, said Maximilian Kless, Senior Manager, International Business Development. “There is much more growth to be had. With top global campaigns, multi-language service and support, rapidly growing international traffic and a proprietary technology platform that is optimized for global business, Neverblue is just beginning to help partners capitalize on the global opportunity.”

Neverblue will have a strong presence at various affiliate and digital marketing events across Europe throughout 2009, including an exhibit at ad: tech London in September. “What is most exciting to me is that the growth we are seeing is just the tip of a rapidly expanding international iceberg” said Kless.

About Neverblue
Based in beautiful Victoria, British Columbia, Neverblue is a premier global lead generation network that delivers millions of profitable customers to clients from all over the world, including members of the Fortune 1000™. Neverblue is a wholly-owned, Canadian subsidiary company of Vertrue Inc., an $800 million internet direct marketing services company.

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