Digital

MIVA Makes Some Smooth Moves

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How do you compete with the advertising networks run by Google, Yahoo!, Microsoft and the like? One possible way might be to offer ad products that they don

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Programming

What We’re Watching: ‘The Sports Reporters’

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B-to-C Events

The Brief: Casket Coolers and Candy Corn Suites

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Data-Driven Thinking

Why Standardization Is Wrong For Attention Metrics

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