MARTECH | TECHNOLOGY

What marketers can expect within the media and ad tech industries in the year ahead.

Our top editorial programs and interviews with high-level marketers made the list.

Technology predictions for 2022—from integrated data sets to virtual event platforms to marketing in the metaverse.

The editors of Chief Marketer present this year’s list of the best brand engagement and activation marketing agencies across 11 categories and specialties serving the U.S.

Here are four ways that brands investing in ecommerce can leverage new automation technologies to drive conversions.

Insights and technology trends marketers can incorporate into their communication strategies as they plan for 2022.

Six ways to prepare for the impact that CPRA will potentially have upon your business.

Tips from Forrester on how to digitize customer service.

Google announced it would delay cookie deprecation for another two years.

In light of Apple's new app tracking rules, marketers can focus on growing email marketing and consider other opt-in channels.