Statlistics took on the management of two new publishers’ files on May 1, the company said at the Net.Marketing conference.
The Hanley-Wood Master File contains 181,127 e-mail addresses. The magazines contributing to the master file are Builder, Building Products, Custom home, Journal of Light Construction, Prosales, Remodeling, Residential Architect and Tools of the Trade. These files can be broken out on their own.
Selects include job, title and industry. The lists are priced at $280 per thousand.
Danbury, CT-based Statlistics already managed the postal files.
Babcox Publications’ files are the e-mail records of individual magazines from the after-auto market.
They include Small Business Decision Makers, with 40,622; BodyShop Business, with 11,085; Brake & FrontEnd (5,341); Counterman (7,321); Engine builder (5,225); ImportCar (5,149); TireReview (4,439) and Underhood Service (6,398).
Selects include job title, industry and fleet size. The price is $210 per thousand, except for SmallBusiness, which costs $200 per thousand.