* Design and Graphics Software Buyers from JetSoft
* Goodway Industrial and Commercial Buyers
* Owners of iPods and MP3 Players
* Rags to Riches Opportunity Seekers USA
* Michael Weintraub Joins Board at SK&A Information Services
* Introducing Patricia A. Coe from Kroll Direct Marketing
* LinenSource
* Real Estate Executives/Canadian
LISTS UNDER NEW MANAGEMENT
Design and Graphics Software Buyers from JetSoft
JetSoft Development Co. has appointed VentureDirect Worldwide as list manager. JetSoft has a list of 302,074 buyers. This list reaches art directors and graphic designers typically responsible for purchasing Web design software and other technologies. The Internet is the source. A corresponding list of 42,074 e-mail addresses is available. Worldata was the prior list manager.
Selections: Gender, state/SCF/ZIP
Sample usage: Medical Arts Press, Washington Mutual Credit
Price: $105/M (postal file); $175/M (e-mail file)
Contact: VentureDirect Worldwide, Kristen Guernsey at 212-655-5217 or [email protected]
NEW LISTS
Goodway Industrial and Commercial Buyers
Goodway Technologies Corp. has released a list of 180,000 buyers and inquirers, which includes a segment with 11,690 last-12-month buyers. Goodway’s product line includes cleaners for ducts, pipes and tubes; vacuums, high-pressure washers and other maintenance equipment. The average direct mail-generated sale was $800.
Selections: Business address, gender, state/SCF/ZIP
Price: $110/M (buyers)
Contact: Direct Media Inc., Matthew Musikar at 203-532-2445 or [email protected]
Owners of iPods and MP3 Players
More than 2.5 million names are listed on the Owners of iPods and MP3 Players list. Postal and e-mail addresses are available for individuals who reportedly download music online. Inquiries for telemarketing will be considered.
Selections: Music genre, monthly hotline, age, gender, income, presence of children, state/SCF/ZIP
Price: $80/M (postal file); $100/M (e-mail file)
Contact: eTargetMedia, Harris Kreichman at 954-480-8470, ext. 223 or [email protected]
Rags to Riches Opportunity Seekers USA
Some 100,000 names have been assembled for the Rags to Riches Opportunity Seekers USA file. These individuals purchased various guides seeking information on business opportunities, grants and real estate investments. Direct mail is the sole source.
Selections: Monthly hotline, gender, state/SCF/ZIP
Price: $100/M
Contact: Regency Direct Mail Ltd., Sarb Seikhon at 604-853-3035 or [email protected]
IN THE NEWS
Michael Weintraub Joins Board at SK&A Information Services
Michael Weintraub has joined the board of directors at SK&A Information Services Inc. Weintraub is the founder, chairman and CEO of MindSet Marketing Solutions LLC, a firm that specializes in direct to patient targeting.
MEET THE BROKER
Introducing Patricia A. Coe from Kroll Direct Marketing
This week, Meet the Broker features Patricia A. Coe, a senior account executive in the list brokerage division at Kroll Direct Marketing. After work, Coe volunteers for the Red Cross and delivers meals to shut-ins. To learn her thoughts on brokers’ private frustrations with list managers, click HERE. (directmag.com/meet_the_broker/coe)
SPECIALS!
LinenSource
The base price is $100/M for out-of-category mailers that rent the LinenSource list. More than 265,000 last-12-month buyers are available. Contact Mokrynskidirect, Tony Troiano at 201-487-8181, ext. 632 or [email protected]
Real Estate Executives/Canadian
A 20% discount off the base rate is being offered through January for all test orders of the Real Estate Executives list. This file is comprised of 16,616 Canadian real estate professionals. Contact Cornerstone Group of Companies, Erin McFadden at 416-932-9555, ext. 371 or [email protected]
Network
