* Princeton Executive
* DirectoryM Small and Medium Business Owners
* Defense Systems Subscribers
* Moose River Publishing
* Motley Fool Income Investor
* Inspirational Wisdom
* Fast Company Donors
* State-Licensed Professionals
LISTS UNDER NEW MANAGEMENT
Princeton Executive
Direct Network has been named manager of the Princeton Executive list portfolio. The largest file, Princeton Executive Conservative Contributors, identifies 475,580 donors. Six other lists identify donors who contributed to the Democratic Party, hospitals, environmental causes, arts and civic organizations, and colleges and universities; business-to-business contributors to charities are also named. Counts for these range from 74,855 to 418,790. George-Mann Associates Inc. formerly managed these direct mail-generated files.
Selections (depending on file): Gender, home/business, telephone numbers, state/SCF/ZIP
Price: $75/M to $85/M
Contact: Direct Network, Guy Pastore at 732-821-7090 or [email protected]
NEW LISTS
DirectoryM Small and Medium Business Owners
A total of 101,036 postal and 104,672 e-mail addresses are available on the DirectoryM Small and Medium Business Owners list. It’s comprised of entrepreneurs, early-adopters and other individuals who make business-to-business purchasing decisions. This is an Internet-generated response file.
Selections: Industry, SIC code, number of employees, sales volume, title, telephone numbers, gender, one per company, state/SCF/ZIP
Price: $125/M (postal file); $225/M (e-mail file)
Contact: VentureDirect Worldwide, Erik Keller at 212-655-5196 or [email protected] (postal file) and Reid Mitnick at 212-655-5323 or [email protected] (e-mail file)
Defense Systems Subscribers
PostNewsweek Tech Media has launched two lists from its new magazine Defense Systems. The postal file identifies 35,883 subscribers. A total of 18,790 e-mail addresses are available. These individuals’ work involves information technology for defense, intelligence gathering and homeland security.
Selections: Job function, industry type, purchasing authority, state/SCF/ZIP
Price: $150/M (postal file); $275/M (e-mail file)
Contact: Edith Roman Associates Inc., Kevin Collopy at 845-731-2684 or [email protected] (postal file); ePostDirect Inc., Maggy Pizzuto at 845-731-3844 or [email protected]
Moose River Publishing
Subscribers to various Moose River Publishing magazine titles have been combined on a master file. In excess of 135,000 subscribers are available. These include subscribers to such titles as Farming, Growing, Tree Services and Forest Products Equipment. Most subscribers are men.
Selections: SIC codes, industry, job title/function, state/SCF/ZIP
Price: $125/M
Contact: Direct Media Inc., Julie Salles at 203-532-2492 or [email protected]
Motley Fool Income Investor
Six thousand names are available on the Motley Fool Income Investor list, including 4,703 active newsletter subscribers. Investors paid an average of $150 for subscriptions. The Internet and direct mail are the sources.
Selections: State/SCF
Price: $200/M
Contact: MetaResponse Group Inc., Diane Dubocq at 954-360-0644, ext. 217 or [email protected] and Star Ursillo at 954-360-0644, ext. 213 or [email protected]
Inspirational Wisdom
More than 1.5 million names have been assembled for the Inspirational Wisdom file. These individuals typically purchase items such as self-help product, and Christian and spiritual books and music. Sources include Internet registrations, direct mail, space ads and telemarketing.
Selections: Monthly hotline, ethnicity, income, telephone numbers, age, presence of children, credit card buyers, state/SCF/ZIP
Price: $85/M
Contact: List Connection Inc., Paul Matthews at 954-941-7118 or [email protected]
Fast Company Donors
Subscribers to Fast Company magazine who’ve also made donations to charities are named on this file. The count is 152,978. Direct mail is the source.
Selections: Gender, recency, home/business address, age, state/SCF/ZIP
Price: $150/M
Contact: Worldata, Jay Schwedelson at 561-393-8200, ext. 176 or [email protected]
NEW COMPILED LISTS
State-Licensed Professionals
Nearly 10 million names are available in the first of several data card releases planned for the new State-Licensed Professionals database. It’s derived from licensing data matched with a consumer database, appended with more than 100 demographic and lifestyle selections. The first phase of launches includes lists of doctors, nurses, various other healthcare professionals, real estate and insurance agents. Additional data cards are slated for release before the end of September for lists of accountants, engineers, lawyers and stockbrokers, among other types of professionals. The brokerage commission is 25%.
Selections: Telephone numbers, demographics, lifestyles, state/SCF/ZIP
Price: $60/M (base)
Contact: Complete Mailing Lists LLC, Mike Jorgovan at 914-771-6640 or [email protected] and Eric Woolf at 914-771-6640 or [email protected]
Network
