* AbsoluteROI Newspaper and Magazine Subscribers
* Card Player Magazine
* Boston Magazine’s Home & Garden
* Scrapbooking and Then Some
* Advanced Metabolic Research Supplement Buyers
* Good Buys MO Buyers
* Super Book Deals Enhanced Master File
* Datasource Real Estate Agents and Managers
* La Redoute
NEW LISTS
AbsoluteROI Newspaper and Magazine Subscribers
Nearly 2 million consumers who responded to Web site subscription offers are listed. They read national and regional publications such as The New York Times, The Washington Post, The Boston Globe and The San Francisco Examiner.
Selections: Age, date of birth, gender, household income, monthly hotline, phone number, presence of children, state/SCF/ZIP
Price: $86/M
Contact: List Bargains Division, Media Source Solutions, Amy Benicewicz (203-746-6640; [email protected])
Card Player Magazine
Individuals who play poker and other card games receive this magazine. Eighty-three percent of the 26,070 subscribers named are men. More than 95% are identified as Internet gamblers. Direct mail is the source.
Selections: Hotlines, gender, paid, renewals, source, state/SCF/ZIP
Price: $105/M
Contact: ALC Data Management, Raymond Tognella (609-580-2761; [email protected])
Boston Magazine’s Home & Garden
Metrocorp Inc. is offering this quarterly magazine’s list of 4,289 active U.S. subscribers. A typical reader reportedly has annual household income of $185,000 and a net worth of $856,000. Average home value of those on the file is $472,000. The source is direct mail (94%), 87% direct to publisher.
Selections: None
Price: $125/M
Contact: Lake Group Media Inc., Lenore Cunningham (914-925-2460; [email protected])
Scrapbooking and Then Some
Most of those identified on this 93,840-name file are women between the ages of 18 and 49 with annual income of about $65,000. They spent $40 or more on hobbies such as scrapbooking, knitting, needlepoint and quilting. The Internet is the source.
Selections: Monthly hotline, homeowners, household income, occupation, presence/age of children, state/SCF/ZIP
Price: $75/M
Contact: Carney Direct Marketing, Jim Kellough (949-581-5100, ext. 316; [email protected])
Advanced Metabolic Research Supplement Buyers
This is a list of 17,601 men and women who bought an herbal supplement said to enhance memory. The average purchase made over the last 12 months was $175. Infomercials and direct response radio are the sources.
Selections: Gender, hotlines, state/SCF/ZIP
Price: $115/M
Contact: Macromark Inc., Mary Ellen Meyer (845-230-6300, ext. 324; [email protected]
Good Buys MO Buyers
A list identifying more than 15 million consumers who bought via direct mail, DRTV, online or telephone has been become available. Purchases were reported in direct mail and online surveys.
Selections: Multibuyers, hotlines, age, gender, income, purchase amount/type, product, credit card, presence of children, state/SCF/ZIP
Price: $70/M (last-12-month buyers)
Contact: Zanitas Inc., Tim Maryn (203-870-1964; [email protected])
UPDATED LISTS
Super Book Deals Enhanced Master File
Expert Trading Ltd. now offers last three- and six-month hotlines on its Internet bookseller list Super Book Deals. A total of 489,256 book buyers from the last 12 months are named on this postal file. Demographic data enhancements have been added.
Selections: Hotlines, adult’s/child’s age, presence of children, child’s gender, donors, direct mail magazine/merchandise buyers, home business indicator, homeowners/renters, income, mail order responders/buyers, marital status, state/SCF/ZIP
Price: $95/M (last-12-month buyers)
Contact: Rickard List Marketing, Gerard Petrocelli (631-249-8710, ext. 118; [email protected])
SPECIALS!
Datasource Real Estate Agents and Managers
A 15% discount off the base price is being offered on this list of 126,108 Canadian real estate industry professionals. Contact Cornerstone Group of Companies, Lyn Brown (416-932-9555, ext.143; [email protected])
La Redoute
Through Sept. 30, publishers who test the La Redoute file will receive a $60/M discount off the base rate and a $10/M cap on selection charges. More than 200,000 catalog buyers from the last 12 months are listed. Contact Direct Media Inc., Matthew Musikar (203-532-2445; [email protected]
Network
