* Scuba Enthusiasts
* UpTown’s SOHO Woman
* Greenlight Stocks Newsletter Subscribers
* World of Learning International Academic Personnel
* Satellite TV Service Subscribers
* BusyBeaver.biz
* Multi-Channel Consumer
* InfoUSA Acquires 6,000 More Data Subscribers
NEW LISTS
Scuba Enthusiasts
Three quarters of those 528,072 individuals named on the Scuba Enthusiasts list are men, typically in the $120,000 to $150,000 income range. More than 60% of these scuba aficionados subscribe to at least one diving magazine. Others have purchased fins, masks and wetsuits online.
Selections: Gender, income, marital status, age/age range, state/SCF/ZIP
Price: $80/M
Contact: Carney Direct Marketing Inc., Jim Kellough at 949-581-5100, ext. 316 or [email protected]
UpTown’s SOHO Woman
Some 302,803 individuals are named on the UpTown’s SOHO Woman file. This file is comprised of home-based business owners and women who work from home for large corporations. Forty-three percent have children. Telemarketing inquiries will be considered. Direct mail is the source.
Selections: Hotlines, adult’s/child’s age range, credit card buyers, lifestyle, marital status, number of children, teenagers, state/SCF/ZIP
Price: $75/M
Contact: NameWorks Online, Katie Gallagher at 203-746-7389 or [email protected]
Greenlight Stocks Newsletter Subscribers
Subscribers who receive stock price forecasts are named on Greenlight Stocks Newsletter Subscribers, a list with 3,582 names. Postal and e-mail addresses are available. Subscribers receive a daily report. The Internet is the source.
Selections: Gender, state/SCF/ZIP
Price: $195/M (postal file); $350/M (e-mail file)
Contact: Macromark Inc., Dave Boyd at 845-230-6300, ext. 327 or [email protected]
World of Learning International Academic Personnel
Some 200,000 names are available on the World of Learning Academic Personnel list. Postal and e-mail addresses are available. The data comes from a directory published by Europa Publications.
Selections: Type of institution, subject area, country
Price: $300/M
Contact: Kroll Direct Marketing Inc Gwen Coryell at 609-275-2900, ext. 118 or [email protected]
Satellite TV Service Subscribers
More than 2.8 million names are available on the Satellite TV Service Subscribers file. These consumers indicated that they’re satellite TV customers. Sources include Web site registrations and both online and offline surveys. Inquiries for telemarketing will be considered.
Selections: Age, gender, income, lifestyle, monthly hotline, music, presence of children, state/SCF/ZIP
Price: $80/M (postal file); $100/M (e-mail file)
Contact: ETargetMedia, Harris Kreichman at 954-480-8470, ext. 223 or [email protected]
BusyBeaver.biz
Six million names have been assembled on the BusyBeaver.biz, an online business directory list. This file reaches business owners and other professionals at newly formed companies. These individuals have searched online for a variety of business services.
Selections: Monthly hotline, telephone/fax numbers, contact, ethnicity, SIC, state/SCF/ZIP
Price: $100/M
Contact: Lighthouse List Co., Mark Traverso at 800-684-2180, ext. 209 or [email protected]
Multi-Channel Consumer
More than 11.7 million consumers with e-mail addresses are available on this file. These individuals supplied their date of birth and other information in response to online surveys.
Selections: Monthly hotline, gender, telephone numbers, state/SCF/ZIP
Price: $45/M (base)
Contact: Noble Ventures, Sandra Petrin at 800-299-8280 or [email protected]
IN THE NEWS
InfoUSA Acquires 6,000 More Data Subscribers
InfoUSA reported that it added more than 6,000 subscribers to its lead generation services during the second quarter. These services include Salesgenie.com and Credit.net, among other data subscription products. InfoUSA has roughly 42,000 data subscribers. Its subscription cancellation rate runs about 18%.
Network
