* BuyerZone
* Sleep Solutions
* ITtoolbox International E-mail Master File
* DirectSelect Investors
* Clinical Trial Physicians
* Belardi/Ostroy to Handle Brokerage for Peruvian Connection
* People in the News
* Forbes
LISTS UNDER NEW MANAGEMENT
BuyerZone
DM2-DecisionMaker has been appointed list manager for BuyZone.com Inc. This online network of business-to-business buyers and suppliers of products and services has a postal file that identifies 755,768 subscribers. Direct Media Inc. formerly managed this file.
Selections: Business type, company name match/omit, number of employees, one per location, purchase category, sales volume, SIC/NAICS code title, state/SCF/ZIP
Price: $120/M
Contact: DM2-DecisionMaker, Patrice Conda (630-288-8333; [email protected]
Sleep Solutions
Home Trends Catalogs has chosen Catalyst Direct Marketing to manage the Sleep Trends list of 25,142 catalog customers from the last 12 months. Most are women, 50 or older with a $70,000 household income. The average order was $50. Belardi/Ostroy ALC was the prior list manager.
Selections: Hotlines
Price: (Available for exchanges only)
Contact: Catalyst Direct Marketing, Becky Santaniello (973-831-4222, ext. 234; [email protected])
NEW LISTS
ITtoolbox International E-mail Master File
Information Technology Toolbox Inc. has introduced an e-mail list of 323,216 online registered users of ITtoolbox.com from outside the U.S. Counts are available for more than 100 nations. The largest counts are available for India and the United Kingdom, followed Canada, Australia, Pakistan and South Africa. Data is generated from a Web site that targets information technology and other business professionals. Men (83%) and women listed include corporate level executives and database administrators.
Selections: Business/industry, job title/function, area of interest, number of employees (ranges), state/SCF/ZIP
Price: $400/M
Contact: MeritDirect, Chris Kimball at 914-368-1019 or [email protected]
DirectSelect Investors
Some 1.2 million consumers who have investments in real estate, stocks or retirement programs are listed. Those listed indicated their investment types through online surveys, lifestyle questionnaires and warranty registrations. Thirty percent are women.
Selections: Hotlines, retirement products, telephone number, gender, Catholic, age, African American, Hispanic, Spanish-speaking, income dog/cat owner, occupation, homeowner/type, donors, mail order buyers, subscribers, enhancements, state/SCF/ZIP
Price: $85/M
Contact: Estee Marketing Group Inc., Deana Burrett at 914-235-7080, ext. 16 or [email protected]
Clinical Trial Physicians
Nearly 57,000 doctors who participated in clinical drug trials approved by Federal Drug Administration are on file. This data has been verified by telephone. Additional information is available that identifies drugs prescribed by physicians and other prescribing habits.
Selections: Telephone/fax numbers, gender, practice specialty, list clinical trial date, number of trial participants, state/SCF/ZIP
Price: $375/M
Contact: SK&A Information Services Inc., Jack Schember (800-752-5478; [email protected])
IN THE NEWS
Belardi/Ostroy to Handle Brokerage for Peruvian Connection
Belardi/Ostroy ALC has been appointed as the exclusive list broker for Peruvian Connection Ltd. This cataloger generates $295 average orders for knitted and woven women’s apparel and accessories from Peru. Eighty-five of its customers are women, typically 35 to 55 with a $100,000-plus household income.
People in the News
Several executives at InfoUSA have received promotions. Dan Speicher has been named CTO. Tim Buechler has been promoted to general manager of the database group. Alan Heckart has become CFO for the services group. Ron Hanzlicek has been appointed CFO for the market research group.
SPECIALS!
Forbes
Catalog mailers receive a $65/M discount off the base price of the Forbes list through Aug. 31, in addition to a $10/M cap on non-enhanced selections. The magazine has 983,447 subscribers. Contact ALC Data Management, Lisa Donzella (914-524-5263; [email protected])
Network
