* Software Buyers from SystemDoctor
* EPM Communications Executive Marketing File
* Ascension Press Buyers E-mail
* Wine and Gourmet Food Lovers
* Internet Shoppers
* Introducing Regan Adler of Worldata
* People in the News
* Golf Tips
* Classified
NEW LISTS
Software Buyers from SystemDoctor
Consumers who purchased computer virus protection software for $40 are identified. One-third of these 647,941 buyers are women. Orders were generated online.
Selections: E-mail addresses, telephone numbers, hotlines, age, gender, household income, lifestyle, marital status, number/presence of children, SOHO, state/SCF/ZIP
Price: $125/M
Contact: Teramedia Corp., Scott Hardigree (407-420-1108, ext. 205; scotth@teramedia.com)
EPM Communications Executive Marketing File
The names of more than 15,000 business executives are available from publisher EPM Communications Inc. This file includes buyers who spent on average $400 for newsletters and other services. The source is 95% direct mail. Business-to-business marketers of equipment and supplies may be eligible for 50% off the base rate, subject to list owner approval.
Selections: Gender, Discipline research/licensing/entertainment, state/SCF/ZIP
Price: $250/M
Contact: MetaResponse Group Inc., Diane Dubocq (954-360-0644, ext. 217; ddubocq@metaresponse.com)
Ascension Press Buyers E-mail
This publishing company specializing in books for Roman Catholics has introduced a list of 10,471 customers’ e-mail addresses. Products sold include titles such as “Did Adam and Eve have Belly Buttons?” Previously only postal addresses were available.
Selections: None
Price: $150/M (e-mail addresses)
Contact: Trinity Direct LLC, Rosanne Simmons (973-283-3600; rosannes@trinitydirect.com)
Wine and Gourmet Food Lovers
The names of almost 13 million epicureans have been assembled for this list. Sixty-five percent are men. Data is sourced from publishers, online retailer, catalogers, Web sites and surveys. E-mail addresses are available.
Selections: Wine appreciation, gourmet cooking, hotlines, child’s age range, ethnicity, homeowner, income, length of residence, lifestyle, marital status, number of children, telephone numbers, state/SCF/ZIP
Price: $65/M (postal file); $110/M (e-mail file)
Contact: Bethesda List Center Inc., David. James (301-968-1712; djames@bethesda-list.com)
Internet Shoppers
More than 7 million individuals who purchase products and services online are on file. Multiple credit cardholders are included. Data is sourced from surveys and direct mail.
Selections: Hotlines, presence of children, credit cards, adult’s/child’s age, gender, homeowners, income, marital status, PRIZM, telephone numbers, state/SCF/ZIP
Price: $65/M
Contact: Profile America List Co., Ann Tepper (201-569-7272; annt@profileamerica.com)
MEET THE BROKER
Introducing Regan Adler of Worldata
This week, Meet the Broker features the unstoppable Regan Adler. She’s planning to return to work on June 18 after sustaining multiple injuries when she was hit by a car. To learn how Adler competes for business-to-business list brokerage clients, click here (directmag.com/meet_the_broker/adler).
People in the News
Dan Cadieux has been promoted to president of InfoCanada Group. His responsibilities will include evaluating and integrating new corporate acquisitions in Canada. Cadieux had served as CFO since 2002.
Jennifer Gottlieb has been named national sales director for Focus USA’s new office in Palm City, FL.
SPECIALS!
Golf Tips
Werner Publishing Corp is offering new test mailers $35/M off the base rate of Golf Tips magazine — through Aug. 31. Contact ALC Data Management, Raymond Tognella (609-580-2761; Raymond.Tognella@alc.com)
CLASSIFIEDS
Classified
Time for a change? KMA might be right for you!
Key Marketing Advantage is looking for DM Industry experienced, goal-oriented team players to fill key sales and support positions as we aggressively expand our List Management, Brokerage and Database capabilities. If you would like to join our team of dedicated, innovative marketers in a corporate culture where integrity and exemplary service are the cornerstones, and hard work and dedication should bring personal satisfaction and financial reward, please e-mail your resume and salary requirements to Linda Bridson at lbridson@keymarketingadvantage.com or fax to 203-744-9012.
TravelSmith Outfitters — List Rental Manager
About Us:
TravelSmith Outfitters, located in Novato, 30 minutes north of San Francisco, is the premier catalog and e-commerce retailer of travel apparel and accessories. We are currently seeking a List Rental Manager to work in our Marketing Department.
TravelSmith offers a comprehensive benefits package including 401k with company match, unique time off benefits, excellent work environment, and fantastic product discounts.
Position Summary:
The List Rental Manager will be responsible for planning, executing and analyzing TravelSmith’s customer acquisition programs and circulation plans as well evaluating the market place and making recommendation based on business needs. Additionally, responsible for all functions related to data processing as it pertains to service bureau as well as print and bind instructions to printer. Assist in the development and implementation of the Company’s overall mailing and marketing program with the goal of optimizing the company’s growth and profitability.
For a full detail of position responsibilities and qualifications visit our posting on the DIRECT JOBZONE at jobzone.directmag.com/index.php?a=2&b=774
To Apply:
Submit letter of interest and resume with salary requirements to Human Resources or e-mail to jobs@travelsmith.com
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