Listline e-Newsletter 01/23/06

* FEDweek E-mail List Portfolio

* BNP Media Master Files

* LPN2006

* BuyerSource USA Gardening Master File

* Health and Diet Buyers Powerbase

* QualityHealth

* Home Office Entrepreneurs Opt-in E-mail

* Direct Response Addicts

NEW LISTS

FEDweek E-mail List Portfolio

The FEDweek e-mail master file with 286,665 newsletter subscribers has become available. Separate segments are offered for the Armed Forces News, Federal Manager’s Daily Report, Retirement and Financial Planning Report and the FEDweek newsletters. The counts for these individual titles range from 37,716 to 189,564.
Selections: State/SCF/ZIP
Price: $50/M
Contact: MeritDirect, Chris Kimball at 914-368-1019 or [email protected]

BNP Media Master Files

Postal and e-mail master files have become available from BNP Media. The postal file contains nearly 1.2 million names. A total of 268,106 e-mail addresses are available on the other. These files are comprised of subscribers to various BNP trade publications.
Selections: One per site, job function/title, number of employees, hotline, gender, province, state/SCF/ZIP
Price: $130/M (postal file); $325/M (e-mail file)
Contact: Edith Roman Associates Inc., Robert Liska at 845-731-2726 or [email protected] (postal file) and ePostDirect, Shawn Kingston at 845-731-3828 or [email protected] (e-mail file)

LPN2006

Lippencott, Williams & Wilkins has introduced the subscription list for its newest journal for nurses LPN2006. These 53,323 subscribers include licensed practical nurses and licensed vocational nurses.
Selections: Nursing certification, work settings, gender, state/SCF/ZIP
Price: $105/M
Contact: Rubin Response Management Inc., Dorothy Crider at 847-619-9800, ext. 185 or [email protected]

BuyerSource USA Gardening Master File

Buyers who placed three or more orders for gardening products in the last year are identified on the BuyerSource USA Gardening Master File. The count is 986,433. This file has been enhanced with buyer trigger data, such as newly issued credit cards, new telephone service, new movers and new homeowner information. Sources include space ads, magazine subscriptions, book buyer and other mail order buyer information.
Selections: Age range, demographic, dwelling type, gender, income, length of residence, monthly hotline, Nielsen county, telephone numbers, presence of children, state/SCF/ZIP
Price: $90/M
Contact: Media Source Solutions Inc., John Salmon at 954-788-0213 or [email protected] and Michele Volpe at 954-788-0213 [email protected]

Health and Diet Buyers Powerbase

More than 3.6 million buyers have been assembled on the Health and Diet Buyers Powerbase database. The sources are direct mail, space ads, direct response TV and the Internet. The average unit of sale was $40. Additional data for selections has been overlaid. Telemarketing inquiries will be considered.
Selections: Age ranges, income ranges, religion, ethnicity, presence of children by age, length of residence, presence of credit cards, interests, demographics, gender, state/SCF/ZIP
Price: $80/M
Contact: Country Marketing Ltd., Alex Dorantes at 315-895-7737 or [email protected]

QualityHealth

More than 1.9 million names at postal addresses are available on the QualityHealth membership list from the last 12 months. These individuals filled Internet surveys when seeking information about products and services. They self-reported health concerns, when and how much they purchased from a catalog, what magazines they read and if they have donated to a charity. Seventy-seven percent are women, average age 39, with a $50,000 median income. Additional demographic and lifestyle data were overlaid.
Selections: Hotlines, age, ailments, gender, income, lifestyle, mail order buyers, state/SCF/ZIP
Price: $95/M
Contact: Millard Group Inc., Allison Bergeron at 603-924-9262, ext. 2153 or [email protected]

Home Office Entrepreneurs Opt-in E-mail

Two million records are available on the Home Office Entrepreneurs Opt-in E-mail list. This file is derived from Internet registration data. A corresponding postal file with 245,000 monthly records is available.
Selections: Age, gender, income, presence of children, demographics, interests, state/SCF/ZIP
Price: $175/M (e-mail file); $95/M (postal file)
Contact: Listdata Management Services Inc., David Brill at 845-357-1881 or [email protected] and Oney Currithers at 845-357-1881 or [email protected]

Direct Response Addicts

A total of 535,013 buyers are named on the Direct Response Addicts master file. These individuals are multi-buyers. The sources are direct response TV, radio and the Internet. The average unit of sale was $50 for products such as sporting goods, flowers and gifts. Most of these individuals are late night TV viewers, 33 on average, with a $45,000 average income.
Selections: Monthly hotline, gender, presence of credit card, product type, state/SCF/ZIP
Price: $100/M
Contact: Carney Direct Marketing Inc., Jim Kellough at 800-240-3349, ext. 316 or [email protected] and 866-761-5971 or [email protected]