California Car Cover Company
A universe of 227,128 automotive enthusiasts who purchased car covers, cleaners and polishes, floor mats and other auto care, storage and maintenance products via direct mail is available here.
Selections: Hotlines, spending level of buyers, gender, SCF/State/Zip
Price: $110/M
Contact: NRL, 201-568-0707, ext. 19
Forbes Subscriber E-mail Addresses
Offered on this file are 108,022 current Forbes Magazine subscribers at their e-mail address; 122,042 expires are also available.
Selections: A/B split, gender, SCF/State/Zip
Price: $300/M (current), $150/M (expires)
Contact: American List Counsel, 914-524-5256
PC Owners Network
These 19,804,275 households have either purchased a personal computer, other hardware, software, subscribe to a hi-tech magazine, or have purchased books for computer literacy.
Selections: Age, gender, homeowner, income, recency, SCF/State/Zip
Price: $75/M
Contact: Database Network Associates, 800-507-0079
Casual Male Blow-in and PIP
Casual Male Retail Group Inc. is starting a catalog blow-in and package insert program. Up to four inserts will be blown-in each of its 7 million catalogs mailed annually. For the PIP a maximum of six inserts will be included in 92,000 annual shipments to catalog and Internet customers.
Price: $35/M (blow-in); $65/M (PIP)
Contact: Walter Karl Inc., 845-732-7064
Network
