Letters to the Editor

[Re: Loose Cannon: Void and Without Form, Direct Newsline, Monday, Dec. 3, 2007]

Of course, there are many more recent events in the DMA’s history — the waffling when waffles were invented, for instance.

Lee Marc Stein
Lee Marc Stein, Ltd.
Direct Marketing Consulting & Creative Services

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What about the day Adam and Eve came along and became the first direct demographic in the database?

Fred Morath
Fred Morath Direct Marketing
Natick, MA