InfoGroup Filings Reveal Direct Media Acquisition Price

Posted on by Chief Marketer Staff

InfoGroup, formerly infoUSA, paid $17.4 million for Direct Media Inc., according to recent financial documents. That price does not include $4.9 million in cash acquired, but does include $400,000 in acquisition related costs.

Late last week, the company filed overdue quarterly and annual financial documents with the Securities and Exchange Commission. The filings had been in abeyance pending two investigations, one conducted by the company

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