Uberflip, a company that aims to juice up digital content, has created an infographic detailing the B2B content marketing landscape. “Companies are increasing their budgets for blogging, whitepapers, videos, webinars and other types of content marketing campaigns; but it’s important to look back to see what’s actually working and learn about common challenges and find ways to address them,” according to Neil Bhapkar, vice president of marketing at the company.
Here are some of the most interesting bits of information from the infographic:
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