Infographic: How Google Makes Money From Its Mobile Products
WordStream, a search marketing company, has put together a comprehensive infographic examining how Google makes money from its mobile products and services. The infographic analyzes and grades Google’s top 20 mobile products, from Google AdWords, to Google Now, to Google Glass (grade TBD). It also explains how Google makes money from each of them.
Google AdWords click-to-call extensions, for instance, improve clicks on mobile devices by 6-8 percent. They’re a win-win-win proposition for users, advertisers and Google.
Google Offers is another product that makes money for Google, which acts as a tollbooth for interested businesses. However, it’s not as dazzling as some of Google’s other mobile products, though offer-based ad extensions might change that.
To learn more about Google’s mobile products and what they mean for users, advertisers and the search giant, see WordStream’s infographic below:
